About Fuze
Moving value instantly is possible.
Fuze is a global digital asset infrastructure group building the regulated rails that move stablecoins, digital assets and payments across some of the fastest-growing corridors in the world. Banks, fintechs and enterprises use our APIs to launch compliant digital asset products without building the licensing, custody and compliance stack themselves.
Our platform spans payments and wealth: stablecoin orchestration, cross-border payments with 24/7 settlement, a crypto payment gateway, embedded trading and collateralised lending, and an institutional OTC desk.
We've processed over $20B and we're just getting started. With teams across Dubai, Abu Dhabi, Istanbul, Switzerland, Canada, the US, and more to come, we are backed by leading global investors.
Fuze is scaling into one of the defining infrastructure players in digital assets, and this is the moment to join - your call.
Role Overview
The Senior Manager, Growth Marketing will own Fuze’s demand generation engine end to end, from first touch to funded account. This role combines strategic leadership with hands-on execution, optimizing acquisition funnels and marketing performance metrics. You will work with institutional buyers, banks, fintechs, PSPs and exchange houses, so the funnel you own looks more like enterprise pipeline than consumer signups: longer cycles, named accounts, and sales enablement that a commercial team actually uses.
You will work closely with Commercial, Product, Partnerships, and Leadership teams to lead how marketing turns into revenue, demand gen, campaigns, website and SEO, CRM/HubSpot, attribution, funnel analytics, sales enablement data.
Key Responsibilities:
- Own pipeline generation targets and marketing-sourced revenue
- Design and execute integrated campaigns across digital, content, events, PR and partnerships, targeted at named accounts and personas across banks, fintechs, PSPs and exchange houses
- Own website, SEO and CRM/marketing automation, including lead scoring and handoff rules with Sales
- Map and fix funnel drop-off points, running growth experiments to improve conversion
- Build and maintain sales enablement materials for the commercial team
- Establish KPIs and reporting frameworks, using data and AI tools to optimize campaigns and report results
Requirements:
- 6+ years in demand generation, growth or performance marketing, with direct pipeline or revenue accountability
- Demonstrated ownership of a full-funnel program, not just campaign execution, you’ve defined the audience, built the plan, and been accountable for what it produced
- Experience in B2B fintech, payments, crypto or SaaS, ideally marketing to institutional or enterprise buyers rather than retail
- Hands-on with CRM/marketing ops tools (HubSpot, Salesforce) and analytics/attribution platforms (GA4, Mixpanel or similar)
- Strong analytical skills: able to analyze campaign data, run experiments, and make data-driven decisions
- Comfortable writing for a sophisticated financial or institutional reader, with the judgment to know when a claim needs a source
Strong Preferences:
- Experience building sales enablement content that a commercial team actually uses
- Experience launching a new channel or market from zero
- Existing network among institutional digital asset or fintech marketing teams
- Arabic language skills
Success Metrics:
- Marketing-sourced pipeline and revenue contribution
- Customer acquisition and conversion metrics
- Campaign ROI and CAC efficiency
- Funnel conversion rates at each stage (signup, qualification, funded/closed)
Why join Fuze:
- Build what actually matters: You won't just execute tasks. You'll shape products, teams, and strategy in a fast-scaling fintech environment, with real ownership and real impact.
- High growth, high visibility: Work closely with leadership, influence key decisions, and grow your career faster than you would in a larger, more traditional organisation.
- Ambitious, no-nonsense culture: Work alongside sharp, driven people who move fast, think big, and get things done. No bureaucracy, just outcomes.
- Global exposure: Operate across markets, collaborate with diverse teams, and gain truly international experience.
- Merit over hierarchy: Ideas win here, not titles. If you're good, you'll be heard, trusted, and rewarded.
- Build your legacy: Join at the stage where you don't just grow with a company, you help create something you can point to and say, "I built that."
Equal Opportunity Statement
Fuze is a global team by design. Our people work across many countries, bringing different cultures, languages, and perspectives to every decision we make. That mix is how we build infrastructure for markets around the world, and it shapes how we work every day.
We hire for talent, curiosity, and drive. Ideas win here, not titles or where you come from.
Fuze is an equal opportunity employer. We consider all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, genetic information, veteran status, or any other legally protected status.
If you need a reasonable accommodation during the hiring process, let us know and we'll support you.
